The Korean Business Research Institute has been out for this month’s brand
reputation rankings for individual boy group members, and ASTRO’s Cha Eun Woo continues to reign supreme!
Cha Eun Woo secured the top spot with an impressive brand reputation index of 3,125,132, showcasing his enduring popularity. Keywords associated with Cha Eun Woo included “Wonderful World,” “solo fan-con,” and “face genius,” reflecting his positive image and strong fan engagement.
The analysis also revealed an overwhelmingly positive sentiment toward Cha Eun Woo, with a score of 91.51 percent in positivity-negativity analysis.
EXO’s Baekhyun made a notable jump to second place, with his brand reputation index increasing by 4.58 per cent since March, totalling 1,690,168. TWS’s Shinyu followed closely in third place, while HIGHLIGHT’s Yoon Doojoon surged to fourth place with an impressive 141.42 per cent rise in his index.
Rounding out the top five is Wanna One’s Park Ji Hoon, maintaining strong brand recognition with a score of 1,317,874.
Congratulations to all the boy group members who made the top 30 list for April! The rankings reflect the ongoing influence and appeal of these talented individuals in the K-pop industry.
