Brave Entertainment has revealed a captivating performance video introducing their newest girl group, Candy Shop. On February 12, the entertainment company launched the video, titled “Candy Shop – Dance Performance #1,” on Candy Shop’s official YouTube channel and across various social media platforms.

The video showcases Candy Shop’s dynamic performance, set to lively music. Dressed in comfortable training attire, the members exude a hip charm, displaying explosive energy and confidence as they position themselves as the ‘5th generation hopefuls.’

Before this video release, Candy Shop initiated its debut promotions by establishing official social media accounts. The unique yet vibrant logo motion graphics hinted at the diverse concepts and music that Candy Shop plans to unveil in the future.

The name ‘Candy Shop’ is a clever fusion of ‘CAtch N Draw Youth,’ symbolizing the group’s commitment to ‘capturing and portraying youth,’ and ‘Shop,’ representing a space that connects members and listeners, aspiring to become ‘MZ icons.’

The group promises to deliver music that resonates with the current generation, with each member possessing various charms akin to thousands of candies.

Candy Shop is particularly significant as it marks Brave Entertainment’s first four-member rookie girl group in approximately 13 years since the debut of Brave Girls.

The group is poised to make their debut in the first half of this year, with plans to gradually introduce each member and unveil diverse content in the coming months. This unveiling aligns with the company’s strategic approach to building anticipation and excitement around its newest addition to the K-pop scene.