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Disney’s Record-Breaking Bid: $75M for Taylor Swift

Taylor Swift (Credit: YouTube)

Disney has acquired the rights to Taylor Swift’s Eras Tour concert film, set to debut on the streaming platform for subscribers on March 15, 2024. Speculation suggests Disney paid a hefty sum of $75 million for the deal. Despite rumors of other contenders like Netflix, the official disclosure of the deal’s value remains undisclosed.

Swift arranged for her Eras Tour to be recorded as a concert movie for fans, premiering on her birthday, December 13, 2023. Initially slated for a four-week theatrical release with AMC, demand extended it to nearly 13 weeks. The Disney+ version includes additional songs not featured in the theatrical release.

Taylor Swift (Credit: YouTube)

Rumors suggest that despite Netflix’s overall popularity and larger viewer base, Disney’s acquisition of Taylor Swift’s Eras Tour movie deal has dealt a significant blow to the streaming giant.

The movie will exclusively stream on Disney+ after the singing sensation sold the rights to the company. Though the deal’s value remains undisclosed by the involved parties, a source, citing Puck News, has reported a figure. 

The Eras Tour concert film showcases Taylor Swift’s recent stadium tour, compiling her live performances into a three-hour-long spectacle of her greatest hits. Originally released theatrically, the Disney+ version includes additional songs, such as Taylor Swift’s rendition of “Cardigan,” and four acoustic performances not featured in the previous release.

The upcoming Disney+ movie will feature previously unused acoustic songs, including “Maroon,” “I Can See You,” “Death by a Thousand Cuts,” and “You Are in Love.” Taylor Swift recorded six acoustic tracks during filming, with “Our Song” and “You Are On Your Own, Kid” already included in the original concert movie release.

How To Watch Taylor Swift’s Era Tour Movie?

Fans eager to stream the Eras Tour concert movie can catch it exclusively on Disney+ upon its release. However, Taylor Swift enthusiasts will need to subscribe, as Disney recently announced measures to curb account sharing, including password-sharing restrictions and additional fees for adding members.

Taylor Swift’s stage breaking performance (Credit: taylorswift/Instagram)

For those unwilling to wait for the streaming platform, renting or purchasing options are available on platforms like Vudu, Google Play, YouTube TV, Apple TV, SkyTV, Prime Video, and Xfinity. Although access on these platforms is limited to a 48-hour window, app options ensure a seamless viewing experience.

Disney+ subscribers can anticipate the arrival of the Taylor Swift Eras Tour movie on the platform on March 15, 2024.

Srijita Saha: Srijita Saha has always held a deep passion for writing. Her articles primarily focus on lifestyle, with a special interest in celebrity gossip. Additionally, she finds immense excitement in exploring the realm of Asian entertainment.
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