X

From The Tig To Sussex.com: Meghan Markle And Prince Harry’s Digital Journey

Meghan Markle (Credit: YouTube)

Meghan Markle and Prince Harry’s Sussex.com is a recent addition, yet the Duchess of Sussex has been collaborating with the company behind it for a considerable period.

The couple’s latest website, alongside the online platforms for their Archewell Foundation and Archewell Production, was crafted by the Canadian digital agency Article. Meghan, 42, shares a longstanding partnership with the firm, known for its work on her erstwhile lifestyle blog, The Tig.

“There is a reason I have worked with Ryan and the talented team at Article for a decade: their attention to detail, their creativity and care, and the thoughtful approach to design as well as to the user experience,” Meghan said in a review on Article’s website. “They’re not just designers; they are collaborators who elevate your ideas into visual identities. They’re a very special company. Plus they’re Canadian, so I’m a fan.”

Meghan Markle and Prince Harry (Credit: YouTube)

The article also counts the NBA, Diane Von Furstenberg, Lauryn Hill, and Prince Harry’s environmental tourism initiative Travalyst among its clients.

Before her union with Prince Harry, Meghan launched her lifestyle blog, The Tig, in 2014, aiming to showcase facets of her life and inspirations, notably revolving around food and travel.

The name draws inspiration from Tignanello wine, symbolizing “getting it,” as she shared with Tory Daily. In 2017, Meghan bid farewell to her “little engine that could” as her relationship with Prince Harry blossomed.

“After close to three beautiful years on this adventure with you, it’s time to say goodbye to The Tig,” she wrote at the time. “What began as a passion project (my little engine that could) evolved into an amazing community of inspiration, support, fun, and frivolity.”

You’ve made my days brighter and filled this experience with so much joy. Keep finding those Tig moments of discovery, keep laughing and taking risks, and keep being ‘the change you wish to see in the world.’ Above all, don’t ever forget your worth – as I’ve told you time and time again: you, my sweet friend, you are enough. Thank you for everything.”

Meghan Markle (Credit: SheKnows)

She signed off the note to her supporters with an “xx.” Following Meghan and Prince Harry’s engagement, she also made the decision to deactivate her social media accounts, including her Instagram page boasting 3 million followers.

“It was a big adjustment — a huge adjustment to go from that kind of autonomy to a different life,” Meghan said in a 2022 interview with New York magazine’s The Cut.

The Duke and Duchess of Sussex discreetly revealed Sussex.com on Monday, serving as a hub for information regarding the couple’s philanthropic endeavors via the Archewell Foundation, creative projects through Archewell Productions, and other engagements.

The homepage pays homage to their tenure as active members of the royal family before their transition away from those duties in 2020, ultimately settling in Meghan’s native state of California.

Accompanying a photo of Harry, 39, and Meghan at the September 2023 Invictus Games closing ceremony is text stating, “The office of Prince Harry & Meghan, the Duke and Duchess of Sussex,” beneath Meghan’s coat of arms.

Following their May 2018 wedding, the palace unveiled Meghan’s new coat of arms. Alongside their royal titles bestowed by Queen Elizabeth on their wedding day, Harry and Meghan’s new website also showcases their joint royal cypher.

Their former website, SussexRoyal.com, now redirects to the new address, with a pop-up message explaining its establishment in 2020 and detailing the couple’s work streams prior to their relocation to the United States.

This week, Meghan and Prince Harry are in Canada for the One Year to Go celebrations of the Invictus Games Vancouver Whistler 2025. During their three-day visit, the couple will participate in activities alongside members of the Winter Training Camp, comprising individuals from various participating nations.

The camp offers a platform for the International Invictus Community, including team managers, coaches, and competitors, to engage in winter adaptive sports preparation for next year’s Games.

Prince Harry, a former captain in the British Army, established the international adaptive sports tournament for wounded, injured, and sick service personnel and veterans in 2014.

Srijita Saha: Srijita Saha has always held a deep passion for writing. Her articles primarily focus on lifestyle, with a special interest in celebrity gossip. Additionally, she finds immense excitement in exploring the realm of Asian entertainment.
Disqus Comments Loading...