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Red Velvet’s Seulgi Embarks on a Digital Journey with Personal YouTube Channel

Seulgi (Credits: @hi_sseulgi/Instagram)

Red Velvet’s Seulgi pleasantly surprised fans with the revelation of her first personal YouTube channel just ahead of her birthday. The official Red Velvet X (formerly Twitter) account discreetly shared a link to the channel, named “Hi Seulgi,” reminiscent of her Instagram username.

Known for her aesthetics, Seulgi, through her YouTube platform, aims to expand her engagement with fans, exploring vlogs in the realms of fashion, beauty, and lifestyle.

In a departure from expectations, Seulgi’s channel will not be managed by SM Entertainment. Fans welcomed the unexpected twist, discovering that the content expert company Studio Episode will oversee the channel’s operations.

Seulgi (Credits: @hi_sseulgi/Instagram)

Studio Episode, known for managing various popular YouTube channels of celebrities like Aiki, Jenny Park, Han Hyejin, and Seo Inguk, is committed to a comprehensive approach, handling everything from branding and filming to planning and editing.

Amidst anticipation for Seulgi’s fresh content venture, fans are particularly excited about the collaboration with Studio Episode. Disappointment has brewed among fans due to the perceived inefficiencies of SM Entertainment’s “RED Production” centre, responsible for managing Red Velvet’s content.

This discontent, exacerbated by prolonged delays in shooting, editing, and uploading vlogs, has fueled curiosity about the potential benefits of this new collaboration.

Seulgi (Credits: @hi_sseulgi/Instagram)

Studio Episode’s promise to study artists’ branding, manage content schedules efficiently, and seek mutually beneficial collaborations has added an element of optimism.

As fans look forward to a new era of content creation, Seulgi’s personal YouTube channel is expected to provide a direct and unfiltered connection with the idol, something that fans have been eagerly anticipating.

Despite lingering uncertainties about SM Entertainment’s RED Production, the fans’ excitement is undiminished. Seulgi’s decision to embark on this new content journey, outside the traditional management structure, has ignited curiosity and eagerness among her dedicated followers.

The official intro to Seulgi’s YouTube channel has only intensified the anticipation, offering a glimpse into the adventures and personal stories that the idol plans to share with her audience. As Seulgi steps into the realm of personal content creation, fans eagerly await the unfolding chapters of her YouTube diary.

Misha Goyal: Misha, born in 2000, is an MBA aspirant with a background in B.Sc. (Mathematics). Hailing from Chhattisgarh, Misha currently works as a content writer, specializing in covering TV shows and anime.
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