Amidst a recent controversy surrounding a promotional video featuring TWICE’s Jihyo that appeared to parody Tzuyu’s past apology video, fans have voiced concerns over Tzuyu’s treatment by JYP Entertainment. Matilda Tao, a close friend of Tzuyu’s mother and a respected figure in the entertainment industry has spoken out against the perceived unfair treatment of Tzuyu.

During a broadcast, Tao criticized JYP Entertainment for what she views as disparities in Tzuyu’s treatment compared to her fellow TWICE members. Tao highlighted issues such as Tzuyu’s limited solo activities, lack of brand ambassadorships, and minimal exposure in the group’s magazine covers and solo song segments.

Despite these challenges, Tao revealed that Tzuyu remains committed to TWICE and her fellow members, even amidst contract renewal discussions in 2022. Tao emphasized Tzuyu’s dedication and willingness to consider the group’s interests, despite potential ramifications for her solo career.

Tao also raised questions regarding the lack of formal apology towards Tzuyu following the controversy surrounding Jihyo’s promotional video. While the production team issued an apology to fans and deleted the video, Tao expressed disappointment that no direct apology was extended to Tzuyu, questioning the motives behind the video’s creation and approval process.

With over 30 years of experience in the entertainment industry, Tao’s candid remarks shed light on the complexities of idol management and the importance of equitable treatment to K-pop groups.

As fans rally behind Tzuyu and demand accountability from JYP Entertainment, Tao’s statements reflect broader discussions in the K-pop community about fairness and respect towards artists like Tzuyu.